Putumayo World Music has been one of the most beloved and distinctive labels in the world music space for decades — a company that has introduced millions of listeners to the rich diversity of musical traditions from around the globe. I had the great pleasure of speaking with the people behind Putumayo about their extraordinary legacy and their vision for the future.
Our conversation explored what it means to curate world music in the twenty-first century — how the landscape has changed with the rise of streaming, how cultural authenticity and commercial viability interact, and what role world music plays in building bridges between communities and cultures.
What struck me most in our exchange was the deep respect and genuine love that drives everything Putumayo does. This is not a commercial enterprise masquerading as cultural appreciation — it is genuine curiosity and enthusiasm for the music of the world, expressed through decades of careful, loving curation.
I hope this conversation inspires you to explore some of the extraordinary music that Putumayo has brought to the world over the years. Watch the full interview below.